Training differs from education in many ways. Its aim is to improve the skills necessary for better life and job performance. And, rightfully, the emphasis today for both training and for education has shifted from the provider to the receiver — allowing us to now focus our attention on learning and the learner.

The philosophy and aims of an educational institution are concerned with the education of the whole man — mind, body, soul and emotion — and with the realization that knowledge is unimportant without the ability to communicate and exchange it. The Harvard Report on

“General Education in a Free Society”

placed first in its list of objectives

training in the ability to communicate orally and writing the results of thought.”

Since training is almost exclusively centered on skills acquisition, we can assume that the adult employees we encounter in our businesses and other organizations have already formed their value systems. But, they are highly motivated to acquire the skills necessary for better job performance and the resultant monetary rewards. Most of them have failed to learn in a traditional classroom lecture/reading regimen and, along with their employers, are looking for a more effective way to learn.

It is here we find the promise and future of learning through multi-sensory media — learning that is both engaging and effective. Learning that is individualized and lengthens retention. Learning that can translate into promotions and

“better lives.”

Learning that actually works for both the organization and for the employee.

That’s the major difference today in the delivery of training. Multi-sensory learning, grounded in full-motion video and optional word-for-word audio, can deliver substantially better results in skills acquisition than any traditional lecture/reading course ever did!

More on Tuesday – – – – –

— Bill Walton, Founder, ITC Learning