A HISTORY LESSON !
Regular readers of this blog will be reminded that 40% of the nation’s workforce does not read above a 4th Grade Level and that one-third of our graduating high school seniors cannot assimilate what they read. For a very large population, reading is not the best answer for information transferal nor for the basis of forming individual opinion.
Therefore, it’s worth a little time today to look back at the learning-technology trail we’ve traversed in the past three decades.
The training challenges have grown. The training choices have increased. And the trade-offs involving instructional design, production values, plus cost and efficiency issues have complicated the entire process for the corporate trainer.
However, the heart of the matter has not changed. Learning values have always been balanced against corporate issues, involving both money and efficiencies.
The best training is one-on-one hands-on training that was standard procedure in American industry throughout the first three quarters of the twentieth century. Here you had the real thing. Here you had an instructor (usually, “ol’ Charlie”) who knew how to maintain and operate that piece of equipment you were trying to learn. No form of later technology-based training would ever match it.
Why did it go away? Cost. Much too expensive. And, it was also the least efficient method for training. But, for learning it was best.
While paper material choices and classroom instruction have always been part of the training solution, it’s the evolution which occurred in technology-delivered learning that interests us.
First came the videos. Less expensive and somewhat more efficient than one-on-one instruction. Videos, however, demanded a classroom and an instructor (an expensive undertaking as employees were taken off-line to gather in a single place). The only interactivity took place between instructor and students. The video was linear.
Interactive Laser Videodisc followed videotape and, with that advance we found the very best electronic learning tool we’ve had up to this present time. Interactive Laser Videodisc gave us moving pictures; branching designs for better individualized instruction; and almost total user control.
It died because it was analog (the world was rapidly moving toward digital) and the equipment was expensive and not very portable. A Learning Center generally housed the Laserdisc playback equipment, which meant cost and efficiency issues were still problems. Pulling people off-line and having facilitators, etc. is still not a very efficient way to train.
CD-ROM, a transitional technology, replaced Videodisc and, because we were in the earlier limited days of digital, most good branching design for learning went away. CD-ROM-delivery was a step above videotape for its user-controlled interactivity but a big step below the power of individualized videodisc learning design.
Moreover, again we had a training-delivery system that had efficiency limitations. One either had to buy a zillion copies in order to distribute them to all involved or continue with the Learning Center concept. Once again, since labor costs are always the single biggest training expenditure, we had a relatively inefficient system — plus one that did not have the learning-value compensations of “one-on-one by ol’ Charlie” instruction or the complete user control (individually tailored) instruction offered by Interactive Laser Videodisc.
Currently, we have entered the “E-learning era.” At last we have a system for training that is truly available 24×7 — available almost anywhere to almost anyone with a connection. It is the most efficient and cost-effective training methodology yet conceived. While the technology is extremely promising, its current practice is weak. Weak because the technology has gotten into the wrong hands. Too many converted PowerPoint presentations (relying on the written word as the primary means of communication) and re-purposed written procedures are garbaging up the medium.
Rather, to be effective, E-Learning must make use of the multiple media tools (particularly, full motion video and optional word-for-word audio) that will enhance the learning experience.
So, history has taught us that it is always a “pay yer nickel and take yer choice” life. Always has been and always will be. From an enhanced training point-of-view, “one-on-one by ol’ Charlie” and Interactive Laser Videodisc instruction are easily at the head of the class. From an efficiency and cost point-of-view, E-Learning has revolutionized training. It’s hard to beat “just in time;” “always available to anyone;” and “lower cost.” In addition, well-designed E-Learning courseware is always instantaneously updateable, customizable, and consistent.
Tomorrow will be different. Continued advances in technology delivery will, one day, allow us to return to the learning-power of Interactive Laser Videodisc, while incorporating the cost and efficiency advantages of E-Learning instruction.
More on Tuesday – – – – –
— Bill Walton, Founder, ITC Learning
bwalton@itclearning.com
“THE WORLD RELIES ON THE HANDS OF ITS MEN AND WOMEN”